Tag Archives: winematch

Wine World of Hit and Miss!

I take care of things – I really do. When I turned in my lease car after three years of Audi driving pleasure, all the leasing company could get me for was one small marginal, yet buffable scratch.  Funny thing … Continue reading

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Top Five Reasons People Hate Wine

I remember being a kid and being excited when I first heard the word “grab bag”. It was cool as it contained things of random interest, some of which were new to me like a “slinky“. As I got older … Continue reading

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Wine Matching – The New Horizon

A lot of folks will give you a wine with a single number, or descriptors like asphalt or tobacco which must really turn newbies onto wine. The conversation goes like this: Dudette: Dude, did you try out this 92 with … Continue reading

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WineMatch Takes QR Codes to Shelf Talkers!

Yes, it’s time to raise the bar once again. The old bar code will be going along the wayside of the vinyl record, the black and white television and drum brakes. It won’t happen overnight, but it will happen. The … Continue reading

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More Wine Blends Than You Think!

Fact of the matter is, so many more wines are blended than you may think. Many wineries make blends. For example, Longoria Wines, established in 1982, is a small family owned winery producing acclaimed artisanal wines from some of the … Continue reading

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Top 10 Reasons to Join WineMatch!

At the end of these long and often tiring days, I have to ask myself the same question you ask yourself when presented with WineMatch’s value proposition while sipping my glass of red or a tooth-cracking cold Blue Moon. Why … Continue reading

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Personalize your Wine Club for Success!

It’s a message fresh from a recovering economy. The consumer wants two things from the purchase of a wine or anything else for that matter. We want something we find value in and we want a deal on it. Nothing … Continue reading

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Ten Worst Wines of 2010 – Really?

What the heck? Why would anyone in their right mind even think of doing that? That’s just not nice – period! You know what, we agree! Things like people and wines are probably misrepresented or misunderstood more often than not … Continue reading

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WineMatch’s Washington Road Tour

I’m really excited to take WineMatch on the road after six years in the making. The reasons are many, but unless you have already been to Washington, the fresh fish markets and fish throwing at Pike’s Place in Seattle, the … Continue reading

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A Wine Consumer’s Point of View

At the end of the day, perception is reality when it comes to a consumer’s willingness put down his or her hard-earned cash in return for a winery’s goods. But the consumer is confused. Let me explain exactly why and … Continue reading

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